VIDEO:  The State of Today's Omnichannel Digitally-Savvy Retail Consumer

Video created by slimbaltagi on Feb 15, 2018

    "According to Forrester Research, improving the experience of the customer through digital transformation is a top priority for retailers today. In fact, Deloitte Consulting’s Digital Influence Study notes that $.56 of every dollar is digitally influenced. Digital transformation clearly is a top priority. As marketers and eCommerce professionals prioritize the evolution of their organization from Multi Channel to Omni Channel, strategy and tactics for accomplishing this goal are becoming more complex and challenging.



    brendan withcer.PNGcisco_email_jack_norris.jpgRoland_Ehigiamusoe.jpg
    Brendan WitcherJack NorrisRoland Ehigahmisoue
    Principal AnalystSVP, Data and ApplicationsSenior Manager, Analytics
    Forrester ResearchMapRDeloitte Consulting


    You will learn about:

    • The state of today's Omni Channel digitally-savvy retail consumer.
    • How retailers can reimagine their digital ecosystem to capture the hearts and minds of their customers through Omni Channel Commerce.
    • Best practices and examples of how retailers are leveraging data to improve customer experience."